People
Start with who it’s for.
Understand the audience, respect the collaborators and make the experience feel considered.
People. Ideas. Impact.
We believe a good idea becomes more powerful when it brings the right people together.

Surprise Ventures began with a simple instinct: connect organisations with the communities around them through work people want to take part in.
Today, that instinct connects our work across culture, entertainment and hospitality. We bring creative direction, communications and production into the same conversation, so an idea has both a story and a way forward.
What guides us
People
Understand the audience, respect the collaborators and make the experience feel considered.
Ideas
Bring different disciplines and perspectives together to make an idea that belongs to the brief.
Impact
Agree what success means before we start, then plan the experience and communications around it.

Founder & creative lead
Vivek’s work brings together event production, creative consulting and community engagement. His background spans conferences, theatre and cultural projects, with an emphasis on connecting people and turning a creative brief into a practical experience.
At Surprise Ventures, he leads the conversation between organisations, creative talent and venues — bringing a producer’s eye to the details and a commercial perspective to the idea.
Start a conversation with SV